Raghavendra Rathore Fashion Designer, Founder Raghavendra Rathore Jodhpur Raghavendra Rathore is one of the most recognised menswear couture label. Paying homage to the rich 1200-year-old heritage of Rajasthan, Rathore has captivated his audience with his creative flair and design prowess. Rathore’s journey has been enriched by a profound educational background. In 1992, he graduated from the prestigious Parsons School of Design, New York City. Soon after, he began his career assisting Donna Karan on her iconic DKNY label. He moved on from there to the legendary house of Pierre Balmain at the revered ateliers of Oscar de la Renta in Paris. Post, Rathore returned to his ancestral homeland of Jodhpur and gave birth to his eponymous brand, ‘Raghavendra Rathore Jodhpur.’ At the core of Rathore’s brand lies a cultural legacy that transcends the transient nature of passing trends and fast fashion. Rathore’s artistic brilliance shines through in every facet of his creative expression, from fashion to jewellery, interiors to multimedia. In 2012, the Government of Rajasthan bestowed upon him well-deserved recognition for his “I believe in turning every setback into a learning experience; I choose to learn and grow from each challenge.” significant contribution to the field of fashion design. However, his influence extends far beyond fashion alone. His exceptional talent can be witnessed in various realms, such as the breathtaking lobby of Suryagarh, one of India’s most exclusive luxury heritage hotels. Furthermore, Rathore’s dedication to cultural heritage and societal impact is evident in his recent gesture of designing outfits for the Border Security Force (BSF) – showcasing his ability to create designer ensembles that resonate with the values and traditions of the BSF. Ridhi Mehra Creative Director, Ridhi Mehra Delhi-based designer Ridhi Mehra is a graduate from NIFT, Delhi and post-graduate in Business Management from University of Nottingham, United Kingdom. She started her eponymous label in 2012. Ridhi believes that hard work and determination are two important factors in the growth of her label and that it is super important to be on one’s toes. “Growing up, I was always surrounded by fashion since my mom and aunt owned a fashion label. It was inspiring to witness all the talent and hard work that goes into this industry. After graduating with a business degree, I decided to delve into the fashion world with my own label because of my passion for fashion and my knowledge in business”, the designer remarked. Her brand envisioned to address the gap in the market for affordable Indian designer clothing. Enhancing on the experience from her mom and aunt’s label, Ridhi quickly forayed into this industry making her vision turn into reality. Her morning routine involves a skincare routine, yoga and a good breakfast. She further said, “I feel it “Never have regrets. Always look forward to what you are going to do. Always look at the future.” is very important to balance your work life with your personal life and wherever you are, just be there. If you are at work, just focus and when you are at home, just relax.”. 48 | | 49
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