Image Courtesy: Laneige

Exclusive: In conversation with Sara Tendulkar on her love for skincare!

“I spent nearly three years working at a skincare company, where I developed an expertise in label analysis. My colleagues and I regularly discussed the latest industry trends, which led to my introduction to K-Beauty and a range of remarkable Korean brands”, quotes Sara Tendulkar, the newly appointed face of one of the leading global K-beauty brands, Laneige. While the  daughter of the legendary cricketer Sachin Tendulkar has a background in Biomedical Sciences, she is a true skincare nerd. But how did this brainy beauty with a science background end up falling for the world of K-Beauty? We sat down with Sara to unlock the secrets behind her glowing skin, her favorite K-Beauty finds, and how she uses science to score big in the skincare game.

Q: Science meets skincare! What initially sparked your interest in Laneige’s philosophy?

Sara Tendulkar: My love for science definitely played a role! Laneige’s research-driven approach resonated with me. Their focus on hydration and overall skin health aligns perfectly with my understanding of how skin functions. They use gentle yet effective ingredients that work with your skin’s natural barrier, not against it.

Q: Were you already a Laneige fan before becoming their ambassador?

Sara Tendulkar: Absolutely! Before joining Laneige, I was on a quest for a brand that delivered on its promises, and Laneige fit the bill perfectly. Their Water Sleeping Mask is a game-changer, leaving my skin feeling revitalized and renewed every morning. And who can resist their Vanilla Lip Sleeping Mask? It’s a lifesaver for dry lips!

Image Courtesy: Laneige

Q: So many skincare brands are out there. What makes Laneige stand out?

Sara Tendulkar: Laneige truly embodies the essence of K-Beauty. Their clinically-tested products make caring for your skin fun and easy, while addressing common concerns like dryness, dullness, and even sensitivity.

Q: Did any beauty wisdom get passed down from your mom?

Sara Tendulkar: Definitely! My mom always insisted I wear sunscreen, even when I was a kid and hated it. Now, I completely understand the importance of sun protection. It’s one of the simplest things you can do for your skin, and that’s why Laneige’s Watery Sun Cream SPF 50+ is always in my travel bag.

Q: Spill the tea! How did you discover Korean skincare?

Sara Tendulkar: After undergrad, I worked at a skincare company for almost three years. That’s where I became a label-reading pro! My colleagues and I would constantly discuss the latest trends, and that’s how I got introduced to K-Beauty and all these amazing Korean brands.

Q: You travel a lot! How do you adjust your skincare routine for different climates?

Sara Tendulkar: Adaptability is key! In hot and sunny places, I go lighter on active ingredients, because my skin is super sensitive. Less is always more for me. But sunscreen and lip balm are non-negotiables, no matter where I travel.

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