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June 20, 2024

Reasons to Invest in a handmade Indian Rug

By Haresh Adnani

Legend is that carpet weaving was brought to India by the great Mughal Emperor Akbar in the 16th century, and is known as the Mughal carpet It is said that when Akbar’s grandfather – Babur came to India, he was disappointed by the lack of luxuries here. He missed the luxuries of Persia, which included the Persian carpet. Akbar brought some weavers from Persia and with their help he established carpet weaving centers in Agra, Delhi and Lahore. The rugs were made for palaces and since there was no dearth of money, labor and time, it could take up to 100 weavers and upto 15 years to make a single carpet! Indian craftsmen not only used the already existing method of weaving a carpet, which was the asymmetrical knot, typical of traditional Turkish production, but they introduced important innovations, especially in terms of carpet design. The Indian school of carpet making emerged during this time. The handmade Indian carpet is characterized by the presence of impressive floral decorations and the use of bold and vibrant colors. The right handmade carpet can add warmth, texture, and sophistication to the space it is laid. They exemplify a captivating blend of artistry, culture, and craftsmanship, making them a compelling choice for anyone seeking aesthetic and as a potential investment. These rugs, often woven with meticulous precision, carry a unique allure. Their value extends beyond mere floor coverings, but they are like a piece of art on the floor and now even the wall. At the heart of the allure lies the artisanal craftsmanship passed down through generations.

Image Courtesy: Nodana

Labour of love

Skilled craftsmen invest countless hours honing their techniques, employing methods that have been refined over centuries. This dedication to perfection results in rugs that showcase an unparalleled level of detail, where each knot is purposefully tied to create intricate patterns and designs.

This helps one to understand the level of attention that has gone into creating a one-of-a-kind work of invaluable value and attests to the artisans’ skill. Investing in hand-made Indian rugs goes beyond acquiring a functional décor item, it is a commitment to preserving traditional art forms and supporting the livelihoods of skilled artisans. Some of these artisans are often descendants of early weavers. Generations of people have spent their life weaving carpets and rugs. From an investment perspective, hand-made one of a kind Indian rugs offer a unique proposition unlike mass-produced rugs which over time lose their charm.

The limited production capacity, coupled with the growing global demand for authentic, handcrafted goods, positions these rugs as desirable assets. Additionally, the story woven into each rug enhances its provenance, making it more than a commodity—with historical and cultural significance. Since these rugs are often made from high-quality materials such as wool, silk, or cotton – The use of such natural materials adds to the durability and longevity of the rugs, making them a worthwhile investment that can last for generations with proper care.

Image Courtesy: Nodana

Works of art

Luxury rugs are often seen as works of art. Designers’ most inventive works have enough value to qualify as museum items. Possessing such models in the house is a pleasure not to be overlooked for individuals who are passionate about art. While primarily purchased for their aesthetic appeal and cultural significance, handmade Indian rugs can also appreciate in value over time. As demand for authentic, handcrafted goods continues to grow, well-maintained rugs can fetch significant prices in the resale market.

So I would like to sum up by saying that only a few things can match the charm of an Indian carpet. These exquisitely handcrafted treasures have become a sought-after option because they provide a timeless appeal and a genuinely compelling centrepiece for any room by combining traditional craftsmanship, rich heritage, and luxurious materials. At Nodana, the emotion at the center of the ideology is to weave a carpet in any format, size and shape. Anyone who wishes to furnish their space with a customized piece can resort to a made-to-measure design and get exactly what they need. With every small step, we hope to take this legacy forward for years to come.

Haresh Adnani is the Founder of Nodana, a B2C handwoven artisanal carpet brand weaving bespoke stories

Anushka Manik


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