New Luxury Store Launches across India

India’s luxury retail landscape continues to gather pace as global and homegrown brands deepen their presence across key fashion and beauty capitals in April. From designer-led ready to wear labels to heritage perfumery, a new wave of store openings reflects the country’s evolving appetite for experiential retail and curated luxury.

OTT by Tarun Tahiliani Opens First Mumbai Store

Image Courtesy: OTT by Tarun Tahiliani

Designer Tarun Tahiliani’s contemporary ready to wear label OTT has officially arrived in Mumbai with its first standalone boutique at one of the most visited and flocked about location of South Bombay, Phoenix Palladium. Marking the brand’s fifth retail outpost after Delhi, Gurgaon, Bengaluru and Hyderabad, the new space reflects Tahiliani’s evolving India Modern design language. Inside the 1,048 square foot store, warm interiors, digital installations and gold accented details frame a curated offering of elevated separates from kaftans and capes to gilets and fluid silhouettes crafted with chikankari and jewel inspired prints. The boutique also introduces the Spring Summer 2026 collection, where crinkled silks, organzas and soft jerseys move effortlessly between muted palettes and vibrant accents across themes such as Cocktail, Jardin, Rabari and Interlace.

Amouage Makes India Debut With Petite Boutique Launch In Bengaluru

Image Courtesy: Amouage

Omani high perfumery house Amouage has officially entered the Indian market with the launch of its first Petite Boutique at Mall of Asia in Bengaluru, marking a significant milestone in the brand’s global expansion strategy. In partnership with LUXASIA, the boutique introduces an immersive olfactory experience that brings Amouage’s signature craftsmanship, rare ingredients, and narrative-driven perfumery to Indian luxury consumers. The space features a curated edit of the house’s most iconic fragrances alongside its newly unveiled Essences Act II collection, offering discovery-led experiences and visual storytelling that reflect Amouage’s heritage rooted in Oman’s rich traditions of scent and ritual.

KIKO Milano Expands India Footprint with New Hyderabad Store

Image Courtesy: KIKO

KIKO Milano has expanded its footprint in India with the launch of a new store at Lake Shore Y Junction in Hyderabad, marking another step in the brand’s rapid growth in the country. Following its acquisition by Reliance Retail Ventures Ltd, the beauty label has been steadily scaling its presence across key cities including Delhi, Mumbai, Pune and Lucknow. Designed as an immersive beauty retail space, the new outlet offers a discovery-led experience with products tailored to Indian skin tones, including global bestsellers such as the 3D Hydra Lipgloss, Unlimited Double Touch Lipstick and Maxi Mod Mascara, further strengthening the brand’s omnichannel presence through platforms like Tira Beauty.

Off-White Opens First India Flagship Store in Bengaluru

Image Courtesy: Off-White

Off-White has opened its first flagship store in India in Bengaluru’s Urban District in partnership with Brand Concepts Ltd. The new outlet features a glass-fronted design and bright interiors, offering a range of men’s and women’s casualwear alongside footwear, accessories and lifestyle products aimed at Gen Z consumers. The launch marks a key step in the brand’s strategy to strengthen its presence in India’s major metropolitan markets and connect with the country’s growing community of fashion-forward shoppers.

You may also read: What Does Luxury Marketing Look Like in 2026?

Yashita Damani

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