Dom Pérignon and Lady Gaga launch limited-edition, vintage champagne

The very glamorous popstar Lady Gaga has joined forces with Dom Pérignon to launch a vintage champagne house under Moët & Chandon.
The collaboration witnesses a limited-edition sculpture of the Dom Pérignon Rosé Vintage 2005, of which only 110 pieces have been made and hand-painted. The bubbly bottles, which look like a grand-sized objet d’art, have been designed by Lady Gaga herself along with Nicola Formichetti, an award-winning designer and artistic director, popular for styling the epic ‘meat dress’ that Gaga wore to the 2010 Video Music Awards (VMA).
All the profits from the sale of the Rosé Vintage 2005 will benefit Born This Way Foundation, Lady Gaga’s own non-profit project that she launched in 2011. The foundation works to eliminate the stigma around mental health and supports the wellness of the youth.
Lady Gaga with a limited-edition bottle of Dom Pérignon
Lady Gaga with a limited-edition bottle of Dom Pérignon
The singer and the champagne brand also released a new campaign yesterday, in the form of a fantasy fashion film ‘The Queendom’, starring Gaga and a curvaceous bottle of Dom Pérignon Rosé by her side.
Capturing a sense of creative freedom and the champagne’s timelessness, the film is shot by renowned British photographer, Nick Knight. It sees Gaga in her most powerful, charismatic avatar. She wears two ensembles – one is a custom-made Wiederhoeft lamé gown in a glorious, candy-pink hue that seems to blend with the opulent, whimsical background in the video. The second one is a body-fitting dress with a queen-like cape designed by Miodrag Guberinic in a deep pink and red palette.
Lady Gaga in a dress by Miodrag Guberinic
Lady Gaga in a dress by Miodrag Guberinic
Dom Pérignon is a brand named after a Benedictine monk of the same name and. It goes back to the 17th century. He is known to have discovered multiple quality winemaking techniques during the 1670s. And it was in 1936 when the first vintage Dom Pérignon of 1921 debuted in the market. Dom Pérignon Vintage 1961 was also the choice of bubbly for Prince Charles and Lady Diana’s wedding in 1981.
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