The new kids on India’s fashion block

There’s never been a more exciting time to be watching Indian fashion. The industry is booming, our designers are taking over international runways, and luxury is embracing Indian craftsmanship like never before. But this story is about the new kids on the block. The labels quietly building loyal communities, one thoughtfully crafted collection at a time. After all, if there’s one thing we’ve learned, it’s that great design always speaks louder than the biggest marketing budget. 

Khushi Kumar

Khushi Kumar is a contemporary luxury label founded between New Delhi and London that reimagines Indian culture through a modern, memory-driven lens. Its collections span tailored power suits, fluid feminine dresses and luxurious silk scarves, giving you a good mix of all.

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Rianta’s

Rianta’s is carving a niche in India’s contemporary couture landscape with occasionwear that doesn’t feel too heavy to wear. The label specialises in bridal lehengas and bespoke couture crafted from luxurious fabrics and tailored silhouettes. If you’re the bride or even the bridesmaid who needs to be the ‘best-dressed’ in the room, this one’s for you.

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July Issue

In an era of fleeting trends, July Issue is building its identity around clothes that outlast the season. From ready-to-wear collections with sporty ease and feminine silhouettes to dresses for those glamorous evening parties, the brand has it all, while focusing on conscious production and versatile wardrobe staples over trend-led dressing. 

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House of Saloni Jain

Founded by NIFT Delhi graduate Saloni Jain, this label proves that knitwear doesn’t have to play by the rules. Think cleanly knitted shirts, tees and jumpers, all elevated with quirky graphics, surreal humour and clever cultural references. The pieces that feel equal parts wearable, witty and wonderfully unexpected.

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Studio 113 

If your idea of a wardrobe refresh starts with a great sari, Studio 113 deserves a spot on your radar. Inspired by Kolkata’s rich textile legacy, the homegrown brand gives the timeless six yards a contemporary twist with fluid silk satins, playful prints and occasion-ready drapes that feel just as relevant today as they do rooted in tradition.

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Evierose

Known for its romantic silhouettes, satins, and soft, pastel colour palettes, the brand offers everything from statement dresses and co-ord sets to elevated separates that give ‘IT girl’. Drawing inspiration from European aesthetics while embracing Indian craftsmanship, Evierose is where you shop from when it’s a brunch, destination wedding or evening soirée.

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2 Yards

Founded by sisters Vrisha and Vreha, 2 Yards was born from a simple idea: creating the kind of clothes they couldn’t find themselves. After leaving their respective careers in marketing and finance, the duo turned a two-year dream into reality, building a gender-inclusive brand that champions everything from oversized shirts and elevated basics to relaxed separates, reimagined with unexpected cuts and playful storytelling.

Check here.

Happy shopping!

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