New beauty launches for 2023 

Arushi Sakhuja
It’s the first month of 2023 and that calls for keeping yourself updated with all the trends for the new year. The beauty industry is witnessing a massive transformation towards veganism and eco-friendly products and there’s a rising trend for natural makeup. It’s essential to upgrade even your beauty kit.  With our priorities shifting alongside our ethical expectations, the industry is increasingly becoming more transparent and inclusive. And, whether it’s with innovation, our love for nostalgic trends or meaningful beauty becoming a priority, beauty has truly evolved as an expression of self-care and self-love.
While the industry is evolving some of the key trends, we can expect to see the emergence of more multi-use hybrids which will monopolise our beauty bags, technology will transform beauty brands online and offline and beauty will continue to be a playground for many celebrities. But what will be uniquely interesting is to see the comeback of nostalgic trends and the seamless integration of beauty and wellness in 2023.
As we step into the new year, here are all the new launches for 2023 that are worth the splurge!
Burberry Her Eau de Toilette  
Beauty Launches
Burberry Her Eau de Toilette
Burberry Her Eau de Toilette is the newest fragrance to be launched by the brand. A blooming scent is blended with joyful green pear notes, enhanced with honeysuckle and rose, softened by a woody base. Tradition meets modernity in the understated glass design of the Her Eau de Toilette perfume bottle. Refreshed in pistachio green, the design captures the spontaneous and spirited nature of the Burberry scent.
KÉRASTASE launches its online store in India 

 

Beauty launches
KÉRASTASE launches its online store in India
KÉRASTASE launches its online store in India
Known for its indulgent haircare and exceptional quality, Paris-based brand Kérastase has been a favourite for women across the globe. But getting your hands on the product in India meant venturing out into specific salons. Kérastase successfully launched Social Commerce for its salon partners in July 2020 and has now forayed into the world of Direct to Consumers on www.kerastase.in! The brand offers luxury hair care and home care products in more than 430 salons across 37. The new website is designed with some unique features like the Salon Locator, to help consumers find their nearest Kérastase partner salon and an Online Hair Diagnosis a six-step diagnosis tool that helps consumers find their perfect hair care routine in just 2 minutes.
Moroccanoil Hand Cream  
Moroccanoil Hand Cream  
Photo Courtesy: Moroccanoil
Luxury brand Moroccanoil has introduced the all-new Moroccanoil Hand Cream. With a silky-smooth texture, it is a skin-loving formulation enriched with ingredients like argan oil and hyaluronic acid. Not only does it work wonders for deep hydration but is also lightweight and non-greasy.
Adding to its properties is the delightful range of six Mediterranean-inspired scents. The Fragrance Originale is the signature Moroccanoil scent that combines notes of spicy amber and sweet florals. But there are five new scents namely; Ambiance de Plage – with notes of gardenia petals and shredded coconut; Ambre Noir – a warm, spiced scent with notes of coastal amber, jasmine, and white cardamom; Bergamote Frîache – the perfect balance between vibrant bergamot and soothing mint; Oud Minéral and Spa du Maroc – a sultry Moroccan spa-inspired scent that blends black currant absolute, wild patchouli, and Zanzibar clove.
Zara Beauty 
Photo Courtesy: Zara Beauty
Photo Courtesy: Zara Beauty
Fashion giant Zara is extending its reach beyond the fashion realm with its newly launched line of beauty. A comprehensive collection of makeup products, the collection aims to be inclusive regardless of skin colour, gender, age or personal style. Each product also comes with refillable packaging adding to the sustainability factor.
The collection features nail paints, eyeshadow palettes, highlighters, over 50 shades of foundations, lipstick, lip oils, and more. Each of the products has been developed with the creative direction of legendary British makeup artist Diane Kendal, who has created some of New York, Paris and Milan’s most memorable runway looks. With unique and custom packaging that is inspired by the “Z” from the Zara logo itself – the entire line is on a slant – elegant, re-fillable and designed to enhance the experience of using each product that it contains. Zara Beauty is available with a holistic shopping experience that includes integrated virtual try-on features at Zara.com and currently at the store at DLF Promenade, New Delhi with more stores across India to follow.
Charlotte Tilbury’s iconic products launch on Nykaa  
Beauty launches
Photo Courtesy: Charlotte Tilbury
Beauty launches
Photo Courtesy: Charlotte Tilbury
Glowing skin is always a good idea, and why not amp it up with a little help from makeup? Charlotte Tilbury has launched two of its iconic products on Nykaa – Beautiful Skin Radiant Concealer and Airbrush Brightening Flawless Finish. The former is a hydrating concealer with medium buildable coverage and works well to lift the look of your eyes and face. With up to 16-hour wear it allows your radiant glow to come to life. The Airbrush Brightening Flawless Finish is a perfect translucent powder! A brightening filter for eyes + face, that can be used as an under-eye brightening powder to reduce the look of dark circles. It can also be used on the high points of your face to brighten and lift your complexion.
Simply Nam Hydrating Lip Butter  
Photo Courtesy: Simply Nam
With the dry and cold weather, giving your lips some extra TLC is essential. The all-new Simply Nam hydrating lip butter is hydrating, velvet smooth, and lightweight in texture. This buttery formulation is the perfect everyday lipstick, with a highly pigmented colour in a single swipe.
 
Typsy Beauty Drink and Blink Mascara Collection  
Photo Courtesy: Typsy Beauty
Transform your lash game with the three newly launched Drink and Blink mascaras. Each is formulated for your needs from dramatic curling to sky-scraping heights or intense 4D volume. Formulated with special Jojoba Ester extracts, the lightweight formula conditions the lashes while maintaining the volume, curl and length without ever weighing down the drama.
Laneige Watery Sun Cream SPF50 
Photo Courtesy: Laneige
A beauty kit MVP, sunscreen is quintessential for all seasons. The new Laneige Watery Sun Cream SPF50 effectively blocks UV rays with a watery texture and refreshingly charges skin with moisture. This watery moisturizing textured sun cream bursts into moisture to maintain the skin’s moisture barrier all day long in the sun!
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