What made luxury headlines this week?

From Bvlgari’s Roman-inspired Rodeo Drive flagship and Laura Burdese’s appointment as CEO to Amrut’s Mumbai City Edition single malt and Frédérique Constant’s all-women Pink Beret Polo, luxury enters 2026 with heritage, leadership, and cultural momentum. Read on.

Bvlgari Unveils New Flagship on Rodeo Drive, Los Angeles

Bvlgari has opened a new flagship boutique on Rodeo Drive, Los Angeles, reaffirming its presence in one of the world’s most prestigious luxury corridors. Inspired by the Maison’s Fifth Avenue store in New York, the façade features over 1,100 handcrafted glass “rosetta” motifs, referencing a 1930s Bvlgari heritage bracelet clasp. Architectural cues from Rome’s Via Condotti flagship: travertine portals, Roman capitals, and emerald-green accents symbolic of victory and gemstones, anchor the space in classical Italian heritage, while a third-floor outdoor terrace nods to California’s open, sunlit spirit. The result is a seamless dialogue between Roman grandeur and LA modernity.

Bvlgari Appoints Laura Burdese as the CEO 

LVMH has announced the promotion of Laura Burdese as Chief Executive Officer of Bvlgari, effective July 1, 2026. Burdese, who joined the group in 2016 as CEO of Acqua di Parma and later became Bvlgari’s Chief Marketing Officer and Deputy CEO, will report to Stéphane Bianchi, CEO of LVMH Watches & Jewelry. She succeeds Jean-Christophe Babin, who will remain Chairman of the Bvlgari Board, CEO of Bvlgari Hotels & Resorts, President of the Bvlgari Foundation, and CEO of LVMH Watches. Under Babin’s leadership, Bvlgari scaled into a €3.27 billion megabrand, expanding aggressively across high jewellery, watchmaking, hospitality, and Italian manufacturing.

Amrut Distilleries Launches ‘Mumbai Chi Maaya,’ Its First Mumbai City Edition

Amrut Distilleries has unveiled Mumbai Chi Maaya, a limited-edition single malt whisky paying tribute to Mumbai’s spirit, resilience, and restless ambition. Bottled at a bold 48% ABV, the expression mirrors the city’s contrasts—from corporate intensity to seaside calm. The packaging showcases Mumbai’s cultural icons, including the Gateway of India, BSE, Wankhede Stadium, dabbawalas, and the city’s legendary local trains. Founded in 1948, Amrut continues to champion Indian terroir on the global whisky stage, following the international success of Amrut Fusion, which helped redefine Indian single malts worldwide.

Frédérique Constant Launches ‘Pink Beret Polo,’ an All-Women Polo Tournament

Swiss watchmaker Frédérique Constant has announced the launch of Pink Beret Polo, an all-women polo tournament introduced as part of the 26th Jodhpur Polo Season, where the brand serves as Official Time Partner. The initiative aims to nurture and spotlight female polo talent from across India while welcoming international women players. Rooted in the brand’s philosophy, “Live Your Passion,” the tournament reflects Frédérique Constant’s long-term commitment to sport, discipline, and inclusivity. Hosted under the patronage of Maharaja Gaj Singh II of Marwar, the Jodhpur Polo Season remains one of India’s most prestigious sporting traditions, blending royal heritage with contemporary competitive spirit.

Jacob & Co. launches ‘The World Is Yours’ Collection

Inspired by a vintage dual time zone watch gifted to Jacob Arabo by his father at the age of 13, The World Is Yours collection is a deeply personal tribute to the piece that ignited his journey into watchmaking. Rooted in family heritage and emotional storytelling, the Dual Time Zone Tourbillon transforms memory into haute horlogerie, blending travel-driven functionality with Jacob & Co.’s signature technical bravura. Designed from the heart, the collection reflects Arabo’s belief that true luxury begins with passion, purpose, and an intimate connection to time.

Damen’s Xplorer 60 Nears Sea Trials

Damen Yachting’s first Xplorer 60, After You, is nearing completion ahead of sea trials in Turkey, marking a new chapter in luxury expedition yachting. Launched in March 2025, the hybrid-powered, Ice Class vessel combines diesel-electric propulsion, polar-ready engineering, and refined superyacht living within a striking 60-metre profile. Designed for long-range autonomy and environmentally sensitive exploration, After You sets a new benchmark for responsible adventure, merging rugged capability with understated elegance.

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