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February 24, 2024

The latest tech launches to note before CES 2024

Arushi Sakhuja
With the start of the new year, tech lovers would like to keep a keen eye on the latest tech launches and updates. While this isn’t only limited to tech fanatics, 2024 will be witnessing technological advancement and several smart devices will be launched from players across the world. In addition, the world’s biggest electronics show, CES is today, so you can expect a ton of next-generation TVs, laptops and smartphones and more. For now, here is our curated list of the latest tech launches.
Photo Courtesy: LG
LG has announced its 2024 lineup of OLED TVs, which includes the G4, C4, and entry-level B4 models. These are the successors to last year’s G3, C3, and B3 models, respectively. Although the OLED TVs look similar to their predecessors, they feature improved variable refresh rates of up to 144Hz. The G4 model has a new AI processor that reportedly offers four times the performance of last year’s model.
Mercedes-Benz Crafts 50 Sony PlayStation 
Photo Courtesy: Mercedes Benz X Playstation
The latest tech launches includes a limited edition collaboration between Mercedes-Benz and Sony PlayStation centered around the PlayStation 5. Mercedes-Benz and Sony PlayStation have collaborated to release a limited edition car centered around the PlayStation 5. The car features a Digital White exterior with blue ambient lights and black leather interior. It is limited to only 50 units and will be sold exclusively online. Each purchase comes with a PS5 Digital Edition console and Gran Turismo 7. The car’s specifications and availability details are currently unclear. Priced at approximately $60,906, the Sony PlayStation 5 x Mercedes-Benz A-Class Vibes is now being sold exclusively through Mercedes-Benz Italy.
Master and Dynamic X Celine
Photo: Master & Dynamic
Parisian fashion house Celine and Master & Dynamic have collaborated to release a luxurious pair of over-the-ear headphones. The exterior of each earcup features the Celine logo, while the body is made from anodized aluminum and lambskin leather. Before hitting the market, the headphones made their debut on the runway at Celine’s Spring/Summer 2024 womenswear show, ‘La Collection de la Bibliothèque Nationale,’ helmed by Hedi Slimane. The Celine x Master & Dynamic headphones are priced at $824 USD and will be available in tan and silver, black and silver, and monochrome black.
Kohler’s New Bidet Takes Voice Commands From Amazon’s Alexa and Google Assistant
Photo Courtesy: Kohler
AI have taken over the world and even your washrooms. AT CES 2024, Kohler unveiled its cutting-edge bidet.ohler has unveiled its cutting-edge smart technology bidet, the $1,289 USD PureWash. Users can operate the bidet using Amazon’s Alexa or Google Assistant without lifting a finger. Sitting on the bidet, a user can command it to be turned on and off, emit the air dryer, and clean it using UV technology. One can also adjust the water temperature and pressure, select seat heating, and choose from a variety of spray modes.
Photo Courtesy: CES
This year, the biggest tech news is the upcoming CES 2024 that will take place in Las Vegas, Nevada, from January 9 to January 12. The show will bring together cutting-edge technologies and innovations from prominent creators in the consumer electronics industry. As per the news, leading companies in the mobile and home electronics sector like Samsung, Google, LG, and Amazon will showcase their new products, alongside the presence of several automotive companies such as BMW.

Arushi Sakhuja


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