New in luxury this week: Otherside Whisky Wins Gold at Asian Spirits Masters 2025
- Featured News
Arushi Sakhuja- 8 minutes read
When we talk about what’s new in luxury, we’re no longer referring to just the usual suspects. Whether it’s a skincare launch that redefines glow, a whisky that dares to break tradition, or a watch brand that makes cats the face of its campaign, luxury is anything but quiet in 2025. Let’s dive into all that made luxury headlines.
Clarins Introduces the Bright Plus [Advanced] Serum and Bright Plus [Advanced] Serum-in-Lotion
If you ask us, brightening skincare is having a serious glow-up, and Clarins is leading the charge for what’s new in luxury skincare. Their Bright Plus [Advanced] Serum and Serum-in-Lotion are your ne best friends when it comes to radiance-boosting skincare. What makes it special? Clarins’ deep dive into caveolae (tiny protein clusters in your skin) and their influence on melanin distribution. Sounds science-y, but what it really means is: they’ve cracked the code on what makes skin look naturally luminous. And it’s impressive. Powered by purple tea extract, this new formula is clinically proven to make skin appear more even, less yellow-toned, and visibly brighter within days. If dullness, dark spots, or sallow skin are your gripes, this duo might just be your new skincare obsession. One word? Brilliant.
Lamborghini Temerario comes to India
What’s new in luxury for the speed-obsessed? Lamborghini will unveil its second hybrid supercar in India, the Temerario. It’s sleek, fast, electrified, and yes, it’s coming to India. Replacing the beloved Huracán, this new hybrid supercar is a fire-breathing beast powered by a twin-turbo V8 and three electric motors. It zooms from 0 to 100 km/h in 2.7 seconds. At around ₹6 crore, it’s clearly for the few. But what a statement it makes. The Temerario feels like Lamborghini embracing the future without losing any of its bravado. In short, it’s pure adrenaline with a plug.
Otherside Whiskey Wins Gold at Asian Spirits Masters 2025
Forget peat from Islay or barrels from Kentucky. Just three months in, Otherside Whiskey has already scooped up a Gold at the Asian Spirits Masters 2025. Yes, it’s made in India. And yes, it’s world-class. Distilled and matured entirely in India, Otherside embraces its roots, from the scorching Deccan Plateau to the wild monsoons of the Sahyadri Range. The country’s extreme climate accelerates aging, producing rich, layered notes of dark fruit, warm spice, and gentle peat. The Solera finish in ex-bourbon barrels adds depth, creating a whiskey that’s as versatile as it is complex. “Otherside was never about chasing the old rules,” says Rahul Mehra, CEO and Co-Founder of Third Eye Distillery. “It’s about creating something that feels honest, bold, and new in luxury.”
Hublot launches its Bug Bang 20th Anniversary Campaign
Hublot kicks off its Big Bang 20th Anniversary campaign with an unexpected star—Karl Lagerfeld’s cat, Choupette. Known for bold, rule-breaking design, the Swiss watchmaker pairs its iconic timepiece with fashion’s fluffiest icon to celebrate two decades of daring innovation. The campaign introduces Hublot’s new tagline, “Own It,” a statement of fearless individuality and defiance. True to form, Choupette brings her diva energy to a campaign that’s playful, unapologetic, and anything but traditional. The series features Choupette in the Big Bang Red Magic, alongside other bold drops like the Yellow Neon Saxem and Titanium Ceramic editions.
Italian luxury brand Paul & Shark has teamed up with KL Rahul, one of India’s top cricketers, as its first-ever Indian global ambassador. This collaboration brings together the brand’s new vision of luxury, adventure, and modern style, with Rahul perfectly embodying these qualities. Paul & Shark’s partnership with KL Rahul highlights a shared love for sport, travel, and discovery. CEO Andrea Dini shares, “Paul & Shark stands for authenticity, adventure, and luxury. KL Rahul’s international appeal and effortless style align perfectly with our values. This partnership is about more than fashion; it’s a celebration of a lifestyle that blends sport, travel, and elegance.” KL Rahul adds, “Paul & Shark gets my style—effortless, sharp, and full of confidence. Being the first Indian to represent them globally makes this partnership even more special.”
Sonos unveils Arc Ultra, Sub 4, and Era 100 Pro
Sonos has just dropped three cutting-edge additions to its audio arsenal- the Arc Ultra soundbar, Sub 4 subwoofer, and Era 100 Pro speaker, setting a new standard in both home and professional sound. Leading the charge is the Sonos Arc Ultra, a premium soundbar featuring the brand’s breakthrough Sound Motion technology that shrinks the transducer while doubling the bass, delivering a powerful 9.1.4 spatial audio experience in a sleek form. Complementing it, the Sub 4 pushes deeper and more dynamic lows with a modern refresh, elevating the home theatre game. Meanwhile, the Era 100 Pro makes a confident entry into the pro-installation market with Power over Ethernet+ support, pro-grade mounting options, and a new Zones software tool, all wrapped in Sonos’ signature minimalist design and superior sound engineering.
