When two powerhouses in the world of fashion come together, magic is created. Being one of the most awaited collections of all time, this is the first time the two luxury brands are coming together for a collaborative collection. Creating a unique moment in fashion while rewriting history and reimagining the future, Fendace, is an exchange of roles and brand codes rather than a collaboration. “It’s a swap rather than a collaboration and, most of all, it is done out of friendship. It is the beauty of togetherness after time apart and a celebration of women who have inspired me so much, ” shared Kim Jones, Artistic Director Fendi Couture and Womenswear.
Immersive, bold, unmistakable and undeniable, Fendace is a collision of worlds, defined by geometric structure, seductive style, and a legacy of artistry. Staying true to the very Versace concept of more-is-more dressing together with Fendi’s considered approach to accessorizing and craftsmanship, the collection is a force to reckon with. Bold prints, loud, emotive colours, and an overload of monograms and logos characterise the pieces in the collection. From the classic combination of black and yellow to white and pastel pink, the colour palette is borrowed from Versace’s signature style.
Embellishments gleam across gem-studded accessories and jewellery which combine Fendi and Versace brand codes. Styles like the Fendace Peekaboo and Baguette—which combines the iconic Fendi bags silhouettes with Versace codes—and the Fendace La Medusa handbag—where the Fendi FF logo meets Versace’s Medusa—are a clear statement of the collection’s intent to create unique designs with respect for each fashion house at the core. Speaking on the collaboration Donatella Versace, Chief Creative Officer Versace shared, “The campaign captures the same sense of friendship and energy we had when we were designing the collection. Kim is a visionary designer and innovator. To me, Fendace will always mean love. “The collection launched globally on May 12, 2022, and is available online and in stores.