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June 24, 2024

Top 8 homegrown labels for your wedding trousseau

By: Anushka Manik
While nothing’s more fun than planning out your fairytale wedding, the stress and struggle to nail everything to the T is REAL, to say the least. If you’re a bride-to-be who’s been sent into the panic zone and a gamut of emotions before her shaadi, we’re here to have your back. We have curated a list of 8 homegrown labels that offer unique trousseau picks. In case, a standout bridal trousseau is what you seek, read on!
Kalki Fashion
Established in Mumbai, India, in 2007, KALKI embodies the vibrant essence of its birthplace. As a trailblazing, inventive, and energetic brand, KALKI seamlessly blends contemporary and ethnic Indian fashion with fusion-wear styles. This Brick Red Saree In Dola Silk With Embroidered Floral Buttas is an example.
Image Courtesy: Kalki Fashion
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Rishi & Vibhuti
Founded in 2015, Rishi & Vibhuti stemmed from the minds of two fashion enthusiasts who wanted their ensembles to bring contemporary aesthetics and push the boundaries of affordable handcrafted luxury. From exquisite wedding ensembles to intricately crafted post-shaadi wear outfits, the brand has something for everyone’s liking.
Image Courtesy: Rishi & Vibhuti
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Satya Paul
A cult Bollywood favourite, designer label Satya Paul is known for its vast Indian prints. While its founder, Satya Paul wrote the brand’s legendary tale for as long as he lived, its creative director, Rajesh Pratap Singh continues to take his legacy forward. If you’re a chill bride who prefers to rely on the motto of comfortable fashion, this brand will cater to your needs perfectly.
Image Courtesy: Satya Paul
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ANI Clothing
Ani, born from the creative mind of founder Shivani Aggarwal at Parsons School of Design in New York, is a fusion-forward Pret wear label. Blending top-tier Western design aesthetics with cultural body types, the brand embodies values of elegance, effortlessness, and comfort which aptly serves the need of the modern-day bride. I kid you not, this Corora Twilight Dress will make heads turn.
Image Courtesy: ANI Clothing
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Mrunalini Rao
Founded by Mrunalini Rao, this one is a couture fashion label based out of Hyderabad. Weaving tradition into a modern aesthetic, she creates a distinctive style statement for each collection, perfectly handcrafted for comfortable Fusion and Bridal Wear. Take, for example, this Pure silk purple Anarkali with colourful floral resham and zardosi hand embroidery and organza flare.
Image Courtesy: Mrunalini Rao
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Ritu Kumar
Started in 1969 with four hand block printers and two tables in the rural environs of Kolkata, the multi brand label, Ritu Kumar has sculptured itself as one of India’s leading couture designers globally. From Priyanka Chopra to Kriti Sanon, the brand produces traditional wear with a hint of fun.
Image Courtesy: Ritu Kumar
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GG By Asha Gautam
While the embroidered sarees and suit sets make for the most of the Indian bridal trousseau, who wouldn’t want to add a little fun to it? Started by a power mother-son duo, Asha Gupta and Gautam Gupta, GG by Asha Gautam serves versatile pieces for the modern-day bride, meticulously crafted with traditions and love.
Image Courtesy: GG By Asha Gautam
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The Loom
If you’re on a hunt for the most exquisite post-wedding outfits but slightly less pricey, The Loom is your BFF. The best part? From Alia Bhatt to Ananya Panday, the brand is a celeb fave. 
Image Courtesy: The Loom
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Happy shopping!
You may also read: Personalized bridal jewellery for your wedding day

Anushka Manik


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